Scaling a Live Video Streaming Platform with Remote Senior Engineers

Project Overview

A fast-growing video streaming startup partnered with Centizen to scale its technical team as user growth skyrocketed. The app lets users go live, co-stream with friends, and share broadcasts as on-demand videos. Within three weeks of launch, daily active users grew from 3,400 to over 60,000. This spike led to more than 50,000 live streams per day, stretching their backend capacity and internal development resources.

To handle this growth, the client needed seasoned developers—quickly and affordably.

Centizen delivered a high-performing remote team that met their technical, budget, and scalability needs without compromising on quality.

Challenges

• Scaling a senior-level tech team under tight startup budget constraints.
• Handling a 15x user growth spike without compromising app performance.
• Hiring fast to meet aggressive product timelines.
• Building features tailored to varied age groups across global markets.
• Ensuring long-term flexibility with short-term hiring goals.

Solutions Delivered

1. Senior-Level Team at Startup Cost

The startup needed expert developers who could both code and mentor the in-house team. But high local hiring costs made it unfeasible.

Centizen’s Solution:

We sourced a remote team of six senior professionals, including a QA engineer, who brought leadership, technical depth, and speed at significantly reduced costs compared to in-house hiring.

2. Fast Team Expansion with Built-in Flexibility

Explosive user growth required the client to expand quickly. Local hiring timelines couldn’t match the urgency.

Centizen’s Solution:

We deployed a full team within weeks. Our 30-day exit model allowed the client to scale up for intense development phases and scale down post-launch, minimizing risk and maximizing efficiency.

3. No Operational Overhead

As an early-stage company, the client needed to avoid infrastructure and compliance burdens.

Centizen’s Solution:

We managed sourcing, onboarding, payroll, and compliance. The client avoided overheads like office space, equipment, and local taxes, focusing solely on product delivery.

4. Custom Development for Diverse User Groups

To improve engagement, the client wanted to personalize the app experience based on age.

Centizen’s Solution:

Our developers leveraged audience analytics to build tailored app flows for different user segments. The QA engineer ensured every release met stringent quality benchmarks.

Hear from Our Client

“Centizen helped us find senior developers fast, saving our project and our budget. Their flexibility and speed were a game-changer.”

– Startup CTO

A Video Streaming Platform

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